Trade4go Summary
Cachaça Day was celebrated with an exploration of the 'super premium' market for the Brazilian liquor by G1, as told through the insights of food and beverage professor, Tiberio Gil. This high-end category caters to collectors, who value the rare, luxe bottles and the liquor inside for its unique taste and quality. The production process involves careful fermentation and aging, with the best cachaças aged in small barrels for a minimum of three years. The geographical indication of the production area also plays a role in the cachaça's flavor profile. These factors, along with the quality of the sugarcane, are key to evaluating the excellence of cachaça, as held by Gil.
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Original content
To celebrate Cachaça Day, which falls on Friday, G1 spoke to Tiberio Gil, a professor of food and beverages at the Industrial Education Center in Campinas, São Paulo. He described the workings of the "super premium" cachaça market. This category of products usually attracts collectors, with bottles made of crystal, luxurious packaging, and even gold. The drink of the future Gil believes that cachaça has become the "drink of the future". In recent years, its production process has been continuously improved and it has entered the luxury market, focusing on pairing and appreciation with high-end foods. "Good cachaça is not to be drunk in one gulp, but to be savored. It is often enjoyed with cheese and high-end dishes," said Gil. The "super premium" category Gil mentioned that "super premium" cachaça is usually purchased by collectors at auctions. Since this type of product is a "collector's item", its value is not limited to the wine itself, but also the container. Adding a lot of ...