The ruby gold set Europe ablaze. Ukraine displaced Poland and Serbia in the battle for billions.

The summer sun is just rising... Between the rows of prickly bushes, workers carefully reach for the small ruby fruits. Each raspberry must be plucked with fingers, without being crushed. Just a few hours later, some of the collected fruits will travel to a shock freezing factory, and after another day, they will be loaded onto a truck for Germany, France, or Italy. What appears to be an ordinary summer fruit is actually a raw material for a multi-billion euro market, where one of the fiercest battles in European agriculture is being fought. Until recently, the rules were clear. Poland was the European giant, Serbia the undisputed king of frozen raspberries. Today, however, the map is being reshuffled. A new player emerges, which, despite a 5-year war on its territory, changes the balance - Ukraine. The raspberry is one of the most capricious crops. Unlike apples or pears, it has an extremely short life after being picked. Its high water content and delicate structure mean that ...